Should I be concerned about the Spice Digital Networks’ promotional materials?
What is the idea behind re-branding the networks without the SPICE name?
Actually, the SPICE brand is still attached because clubjenna, fresh!, SPICE:XCESS, and shorteez. are part of the Spice Digital Networks suite. But now, the name SPICE represents more of a brand rather than a product (i.e. network). In the User Interface or on the Electronic Programming Guide, it will be the network names – clubjenna, fresh!, SPICE:XCESS, and shorteez. - that appear.
Why can’t I just keep what I had before?
With so many adult players in the game, viewers need to better understand where they can find what they’re looking for. Our re-branded offerings more clearly define the niche content that viewers demand.
shorteez. brings a fast-paced, triple-play of sexy adult programming.
Why are you eliminating the single X-rated networks [SPICE and SPICE 2]?
With mainstream premium networks offering so much free adult-like content, the profitability and sustainability of the single X business is not what it once was. Both satellite providers and telecommunication companies have long migrated away from single X content, not to mention the abundance of hotter, less edited programming available on the internet. For Spice Digital Networks, going to a uniform XX standard is the best way for us to compete and deliver what viewers want.
I take my adult networks via HITS. What does HITS offer me?
If you’re using HITS to pull in your adult services then you’re in luck. HITS brings you Playboy TV and three XX linear channels: clubjenna, fresh!, and SPICE:XCESS. If you have room for more, look at Transponder 23 to get hotter cuts of these same networks at XX½ or even XXX.
What if I have XX ½ heat level networks now?
If you can pull from two locations, then mix and match by including XX½ and XXX content from Transponder 23, and XX content from Transponder 15. By keeping your linear feeds relevant, but also offering hotter titles on Video On Demand, you can diversify your digital subscriber experience without leaving viewers wanting more. Our Video On Demand titles are offered at XX½ or better heat levels – all the way to unedited. If you can only pull from one Transponder, take Transponder 15 which has Playboy TV plus four XX networks – clubjenna, fresh!, SPICE:XCESS, and shorteez.
I have Playboy TV en Español. What does this mean to me?
You’re already looking at two Transponders for your adult programming from Playboy TV and SPICE, so you’re in the best shape of all! Keep Playboy TV and Playboy TV en Español, and then add clubjenna, fresh!, SPICE:XCESS, and shorteez. Give us the exclusive on your adult platform and we will satisfy the tastes of ANY adult buyer.
How does the re-branding impact Playboy TV?
It doesn’t really impact Playboy TV at all. Playboy TV continues to be the most established adult brand in the world. Our original episodic programming, like “Foursome”, “Jenna’s American Sex Star”, “Night Calls” and “Naughty Amateur Home Videos”, defines the category for a mass audience. Playboy TV includes comedy series, reality shows, amateur videos, live and interactive call-in shows, and plenty of other provocative entertainment for adults. It’s a couples-friendly brand with a legacy of followers.
Should I be concerned about the Spice Digital Networks’ promotional materials?
All promotional materials are G-rated. They are less suggestive than the covers of many fashion magazines or other premium channel spots.
